Baggio Café Aromas Chocolate Trufado bag in front of a burlap coffee sack.

Editorial Image Studio · Est. 2025

Editorial imagery for specialty brands.

Warm, magazine-style product imagery for food & beverage brands that put care into what they make.

What we do

From product photo to editorial set.

Same product, different story. We rebuild the scene around it — light, props, finishing — so the image earns the brand.

Brand
Blythedale Bakehouse
Item
Strawberry muffin
Year
2025
Treatment
Editorial set
Editorial set: same muffin styled with lemons, lemon zest, knife, dried herbs and ceramic bowl on weathered wood.
Casual phone-style photo of a strawberry muffin on a printed tablecloth.
BeforeAfter

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The change, in three moves

  1. 01

    Re-direction

    Lost the patterned cloth. Built a wood-and-linen scene that actually frames the product.

  2. 02

    Lighting

    Late afternoon side light, single source — sculpts the muffin instead of flattening it.

  3. 03

    Props & finish

    Lemon wedges, brass spoon, dried herbs. Colour graded warm. Output sized for web + IG.

Featured case

See the full Blythedale Bakehouse set →

View case

How we work

A simple, honest process.

Three stages, each with a clear deliverable. We keep the scope tight on purpose — fewer pictures, more thought behind each one.

#01

Direction

Every brand has a tone. We listen for it before producing a single image — references, palette, props, props killed.

#02

Production

Editorial-grade scenes, lighting, and styling — iterated until they feel right, not just technically correct.

#03

Delivery

Hi-res images for site, Instagram, and stories — organised, named, and ready to ship across your channels.

6

Continents reached

50+

Editorial plates shipped

2025

Studio established

3d

Delivery time

About the studio

A small studio, quietly obsessed with detail.

Guilherme Matos at his desk.
GM

Guilherme Matos

Founder & Art Director

Matos Editorial is the imagery practice of Guilherme Matos. A small studio producing warm, magazine-style product imagery for brands that put care into what they make.

Based in Brazil, working with brands worldwide. Direction, styling, and finishing all run through the studio — delivered on a predictable schedule, in any timezone.

Founded
2025
Studio
Londrina, PR
Reach
Worldwide
Speciality
Food & beverage

Start a project

Let's make something good together.

Tell us about the brand, the products to feature, and the kind of imagery you have in mind. We reply within one business day and deliver in three.

© 2026 · Matos Editorial · Made in Brazil

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